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A Cohesive Image & Identity Strategy Overview
Partnering together for a
stronger tomorrow

A Cohesive Image & Identity Strategy Overview

Key Objectives

• Establish a unified community brand
• Promote Greater Columbus to audiences outside the region

Recommended Strategies

•  Research, define and develop a community brand
• Develop a marketing campaign to introduce the brand outside the region

Success Metrics

•  Successful development and adoption of an updated community brand identity
•  Positive outside media coverage generated through an earned media campaign
•  Number of annual visitors, conventions, trade shows and other events attracted  to Greater Columbus
1200

A Cohesive Image & Identity Implementation Matrix

A Cohesive Image and Identity In-Depth Strategy Overview 

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  • Columbus GA Chamber

Address:

1200 6th Avenue Columbus, Georgia 31902

Phone

(706) 596-7012

Email

info@columbusgachamber.com

 Logo Header Menu
  • Home
  • About Us
  • Action Areas
    • An Enterprising Culture Strategy Overview
    • Targeted Economic Growth Strategy Overview
    • Talented, Educated People Strategy Overview
    • A Cohesive Image & Identity Strategy Overview
    • Vibrant & Connected Places Strategy Overview
  • Engage
  • Invest
  • FAQ
  • Contact
    • Columbus GA Chamber